IAAPA Webinars 

2025 Webinars

   Sugar, Strategy, and Spectacle: The Power of Play in Your Retail Space

Learn how to transform attraction retail into an engaging extension of the guest experience through entertainment-driven design. Discover strategies to turn shopping into a destination with interactive spaces, emotional connections, and memorable moments that drive sales.

October 30th, 2025

   From Sketch to Stage: Character Creation That Brings Your Brand to Life

Join creative and costume design experts as they discuss how to develop and bring original Character IP to life—from concept and design to full costume installation and park integration.

October 29th, 2025

   Higher Costs, Smarter Spending: Balancing Food Pricing + Profit in 2026

Learn practical strategies to manage rising food and beverage costs in 2026. Join SB Value’s panel as they share real-world tips to boost profitability through smarter menu design, vendor management, and kitchen operations.

October 28th, 2025

   Creating Value Through Bundled Experiences and Services

Discover how strategic bundling can elevate guest experiences and boost business growth in this insightful webinar. Learn how to design high-value packages, increase revenue and loyalty, and gain practical takeaways from real industry examples.

October16th, 2025

   How to Expo Like a Yo Pro

Join a panel of Young Professionals as they share insider tips for making the most of your IAAPA Expo experience. Learn how to plan your schedule, network effectively, and prepare for one of the most exciting weeks of the year.

October 14th, 2025

   ESG reporting- Why and How Staying the Course in Times of Uncertainty?

Stay ahead of changing ESG regulations with this practical session on the Corporate Sustainability Reporting Directive (CSRD). Learn about upcoming 2025 updates, the value of voluntary reporting, and tools like the VSME framework to help your organization stay focused, compliant, and confident.

October10th, 2025

   Attraction Pricing: Understanding Consumer Pricing Perceptions and Visitation Barriers

Integrated Insight shares findings from its 2025 Leisure Experiences Consumer Survey, revealing why guests skip attractions and how pricing perceptions influence decisions. Learn how strategies like all-inclusive and dynamic pricing can boost attendance and demand.

October 7th, 2025

   Call for Presentations IAAPA Expo Middle East

Learn how to share your ideas and shape the future of the attractions industry in this webinar on the Call for Presentations process. Discover what makes a proposal stand out, get your questions answered, and take the first step toward becoming a presenter at the inaugural Expo in Abu Dhabi.

October 6th, 2025

   Beyond the Birthday Parties - Building Profitable Events in Your Organization

Discover how to grow your events beyond birthday parties with smart strategies for pricing, packaging, and guest experiences. Learn how to attract corporate groups, team-building events, and special occasions to turn your facility into a go-to destination for celebrations and profit. Walk away with practical ideas to boost bookings, enhance operations, and keep guests coming back for more.

September 25th, 2025 

   Exporting Fun: U.S. Manufacturer & Supplier Resources for the Global Attractions Market

Did you know U.S. exports of goods and services reached approximately $3.23 trillion in 2024? If your business is focused only on domestic sales, you could be missing out on enormous growth opportunities abroad. But global expansion comes with questions: How do you manage the risks of international sales? Where can you find the working capital to fulfill export orders? Join us for this live webinar, to answer these questions and much more!

September 16th, 2025 

   Pricing Strategy for Today’s Environment: How to Start, Sustain, and Succeed – Presented by Digonex

In this webinar, Harry Tomasides, Chief Revenue Officer of Digonex, explores the power of dynamic pricing in the attractions industry. The session covers how businesses can optimize revenue by adjusting ticket prices based on demand, leveraging data-driven insights to enhance guest experience and operational efficiency. With over a decade of experience in pricing strategy, the speakers share best practices for implementing flexible pricing models, reducing peak-time congestion, and adapting to market shifts. Whether you’re new to dynamic pricing or looking to refine your existing approach, this webinar provides actionable takeaways on how a strategic pricing model can increase revenue, improve affordability, and drive long-term business success. Learn how leading attractions are using pricing as a tool to not only maximize profitability but also enhance guest engagement and satisfaction.

September 11th, 2025 

   IAAPA Expo Insider Secrets: Even More Essential Tips for Exhibitors

Following last year’s success, IAAPA is continuing with our IAAPA Expo Insider Secrets webinar series. Join us on Wednesday, Sept. 10 at 1 p.m. for this year’s installment, Even More Essential Tips for Exhibitors. We’ll introduce exhibitors to our newly designed Exhibitor Services Guide and provide a refresh on our official contractors. We’ll also highlight available marketing tools and expo sustainability efforts for both IAAPA and exhibitors. Exhibitors will also have the opportunity to learn more about IAAPA’s mobile app to maximize value and become an expert user. The webinar will also feature two experienced IAAPA exhibitors sharing their expertise and knowledge, guiding you through preparing for IAAPA Expo. This webinar is essential for new exhibitors and advantageous to seasoned exhibitors seeking to gain indispensable advice to improve your overall exhibiting experience.

September 10th, 2025 

   How to 3D-Print Awesome Themed Experiences & Retail Theater - Presented by Massivit

Custom Fabricators are masters-of-all-trades when it comes to technologies, tools and fabrication methods. How does large-format 3D printing differ from other methods for themed attractions and retail theater? What are its applications?  

Join us for this enlightening Webinar featuring Pink Sparrow and Massivit to see first-hand how giant 3D Printers are used to create out-of-this-word installations, life-size characters, giant selfie points, immersive attractions and retail environments, and custom interiors. 

September 9th, 2025 

   2025 Trends Shaping the Attractions Industry Landscape        

As we continue into the year, we look forward to delving into the latest trends that have influenced the industry, enhanced guests' experiences, and reinforced the industry's resilience. Throughout the course of the webinar, we also make references to some of the sessions discussing these trends at the upcoming IAAPA Expo Europe as part of the conference program. It's a great way to get ready for IAAPA Expo Europe while also learning about what's new in the industry. 

September 4th, 2025 

  Sustainability Made Simple: 10 Actions You Can Start Today

Curious about how your organization can get started with sustainability? Join us for an inspiring session where we’ll explore 10 practical initiatives any company can implement—no matter your size or industry. Whether you're just beginning or looking for fresh, easy-to-implement ideas, this session is designed for you. Plus, get an exclusive sneak peek at our new members-only digital sustainability training.

September 2nd, 2025 

   Sustainable Steel in Focus: Green Steel, Circularity, and Market Value

Explore how the attractions industry is advancing sustainability through smarter use of steel. Learn the difference between green and recycled steel, discover circular design practices, and see how responsible choices can reduce impact and boost competitiveness.

August 27th, 2025

   What You Don't Know About ASTM and Why You Should

As an industry, the ASTM standards are held in high regard. These standards govern everything from manufacturing to design to operation of amusement rides of all types, sizes, and locations. But do you really know what is in these standards? This session dives into the ASTM standards governing operations and de-mystifies some of the most commonly overlooked and misunderstood facets of ASTM compliance for various facilities – from FECs to Waterparks to Amusement Parks and Carnivals - and ride types, all with an eye toward ensuring that your compliance program is as robust as possible.

August 14th, 2025 

    Inside the Magic: What to Expect from Grads of Themed Entertainment   

Undergraduate and graduate themed entertainment college programs are growing in number, and every day more graduates from these programs enter our industry, but what exactly can they do? What skills are they learning, and for what roles are they qualified?

Join successful graduates and current industry leaders as they summarize the advantages of hiring talent from these various and unique programs. As educators and mentors involved in these programs, each panelist will help differentiate between each program and identify the skills you can expect graduates to possess.  

August 13th, 2025 

   Ready to Win-Why You SHOULD Apply for a Brass Ring

This webinar will guide IAAPA members through the essentials of the Brass Ring Excellence Awards: what they are, why they matter, who should apply, and how to showcase your team’s standout work. Whether you’re new to the submission process or ready to elevate your application game, this session provides the insight, inspiration, and practical tools you need.

August 5th, 2025 

   Nights, Holidays, and Weekends: A Conversation on Work/Life Balance

How do we, as workers, manage shifting work/life priorities, especially in environments that often require nights, weekends, and holidays?

This chat will provide tips and tricks for leaders to promote healthy work/life balance. We will touch on the subject of burnout, discuss how can life disruptions impact work and work disruptions impact life, and uncover organizational and cultural practices that can enrich and improve the intersection between the two.  

July 10th, 2025 

   Mega Experiential Builds – Giant 3D Printers for Jaw-Dropping Experiences

Join us for this inspiring Webinar that will take a deep dive into the large-format 3D printing process and technology used by top US & UK theme parks. Discover a range of entertainment and advertising applications including 3D interactive environments, life-size characters and event props, eye-popping retail installations, and unique decorative furniture. Learn about digital fabrication techniques adopted by Massivit’s customers across 40 countries including all US territories.  

July 2nd, 2025 

   Conversations that Count: Using AI Chat to Drive Business Results

 Discover how AI-powered chat can transform your guest interactions into powerful business opportunities. In this informative session hosted by Satisfi Labs, you’ll learn practical ways to implement conversational AI that delivers real results.  

June 26th, 2025 

   From Micromanager to Mentor: Become a More Influential Leader

Leadership is all about influence. But how exactly can leaders in the amusement industry create more influence? That’s what you’ll learn in this IAAPA webinar. You will get practical tools to teach your team how to think, to challenge them to grow, and to become the role model they need. You will discover the power of resiliency and create employees who don’t have to rely on you for every problem. Most importantly, you will walk away with strategies you can start using right away to build more influence.

June 24th, 2025 

   Crisis Management for FECs and LBEs: Strategies to Protect, Respond, and Recover

In today’s fast-paced and unpredictable environment, Family Entertainment Centers (FECs) and Location Based-Entertainment (LBEs) face a wide range of potential crises—from health and safety incidents to natural disasters, cyberattacks, and PR challenges. Are you prepared to respond swiftly and confidently? Join us for an in-depth webinar where industry experts will share practical crisis management strategies tailored specifically for the unique operations of FECs. Learn how to build a proactive crisis response plan, communicate effectively during emergencies, and safeguard your brand reputation while ensuring guest and staff safety. 

June 18th, 2025 

   Right Team + Right Tech = Better Operations: The Most Practical Webinar of the Year

Efficiency is more than cost-cutting—it’s about delivering better guest experiences while maximizing resources. Discover how combining the right team strategies with technology can streamline operations, reduce labor costs, and boost revenue. 
Join us to explore practical tactics, real-world success stories, and actionable insights on making your venue more efficient without compromising guest enjoyment. 

June 11th, 2025 

   IAAPA Women in Leadership: Listen, Learn & Engage with Women on the IAAPA Global Board of Directors Live-chat

Join this inspiring and insightful webinar as accomplished women leaders share their personal journeys within the attractions industry and their paths to the IAAPA Global Board of Directors. You'll gain a deeper understanding of the skills needed for board leadership, including strategic thinking, global perspective, and industry advocacy.

Through real-world stories of challenges and triumphs, learn how these professionals built their credibility, advanced their careers, and contributed meaningfully to IAAPA’s mission. Whether you're looking to grow in your career or explore leadership opportunities within IAAPA, this session offers valuable guidance, connection, and exclusive member access.

May 28th, 2025 

   IAAPA Safety Month: Proactive Incident Management

Learn how to leverage incident trends, root cause analysis, and predictive insights to build a safer, more resilient operation. Join us to discover practical steps for turning data into a powerful tool for incident prevention.

May 27th, 2025 

   Sustainability Made Simple - 10 Actions You Can Start Today

Curious about how your organization can get started with sustainability? Join us for an inspiring session where we’ll explore 10 practical initiatives any company can implement—no matter your size or industry. Whether you're just beginning or looking for fresh, easy-to-implement ideas, this session is designed for you. Plus, get an exclusive sneak peek at our new members-only digital sustainability training.

May 27th, 2025 

   IAAPA Safety Month: Learnings from the Fire at Oceana

On 12 February 2024, a fire demolished most of Oceana, a new water world under construction at Liseberg (Gothenburg, Sweden), just a few months before its opening. As the company is working on rebuilding the water park, the Swedish Accident Investigation Authority (SHK) has published its report outlining the background of the fire, and its recommendations to prevent a similar accident from happening. Learn from Thomas Sjöstrand, CPO at Liseberg, about the background, Liseberg’s learnings from the fire and the measures it has taken to facilitate a safe reconstruction.

May 14th, 2025 

   Live Chat: Tax Challenges Facing Museums, Zoos, and Aquariums

IAAPA’s Public Affairs team is actively monitoring and responding to proposed tax policies that could impact our members. While many proposals are favorable, one in particular could significantly affect nonprofit members, including aquariums, zoos, and museums. 

May 13th, 2025 

   Navigating the New Tariffs: Legal and Strategic Implications for International Transactions

This presentation will provide an overview of recent tariff actions affecting our industry, related issues concerning U.S. customs law compliance, and potential contract disputes arising from increases in costs.

May 13th, 2025 

   Sustainable Futures: Creating a Culture of Recycling

Join us as we gain an overview of practical recycling initiatives in the attractions industry. Jason Stonesifer, Senior Manager, Projects & Recycling, at Universal Orlando Resort, produces compelling materials and provides a wide look at how large recycling initiatives can be scaled across different sized organizations.

April 23rd, 2025 

   Live Chat: Unlock the Full Value of Your IAAPA Membership!

Are you taking full advantage of your IAAPA membership? This live chat explores how to access member-exclusive benefits, connect with industry peers, and leverage IAAPA’s tools and resources to grow your business. Whether you're new or experienced, you'll gain practical tips on professional development, strategic partnerships, advocacy, and more—designed to help you thrive in the global attractions industry.

April 17th, 2025 

   Live Chat: How IAAPA is Advocating for Creative Workforce Solutions

We invite you to join an informative live chat with the IAAPA public affairs team and workforce experts in Washington, D.C. about how the Critical Labor Coalition (CLC) is advocating for workforce solutions such as supporting legislation that focuses on seniors, veterans, caregivers, guest workers, youth/entry-level employment, among others.

April 10th, 2025 

   Webinar: How to Apply for the IAAPA Global Board of Directors

This exclusive webinar will educate IAAPA members on the important role of the global board of directors and the process for applying to serve on the board. The session will be presented in English and is available only to IAAPA members.

April 9th, 2025 

    Live Chat: How an Empowered Woman Found Her Multiphasic Success in the Attractions Industry and Beyond

Join us for an inspiring and empowering live chat with former president and chief operating officer from Herschend Family Entertainment, Jane Cooper that brings together her journey in our industry. As a leader and innovator in her field, Jane not only broke thru barriers but also set new standards in an industry traditionally dominated by men. This dynamic session will truly let you interact with Jane who will share her journey, challenges, and strategies for success.

March 27th, 2025 

   Live Chat: Trade Policy, Recession Concerns, Declining Consumer Confidence, and Exchange Rates May Disrupt U.S. Summer Travel Season

We invite you to join an important live chat with global travel and tourism and trade experts representing Oxford Economics about how factors such as trade policy, recession fears, declining consumer confidence, and exchange rates could disrupt the summer travel season.

March 26th, 2025 

   Webinar: Understand the Mini Golf Explosion and Apply the Lessons to Your FEC

Presented by Creative Works. Mini golf, a staple in family entertainment centers for over a century, is experiencing a surge in popularity. This webinar explores its evolution over the past 15 years and examines demographic trends driving its appeal. The insights shared can help enhance guest engagement across various attractions.

March 13th, 2025 

   Call for Presentations: Present at IAAPA Expo Europe 2025

Are you interested in speaking at IAAPA Expo Europe? This informative webinar walks you through the full process of submitting a successful presentation proposal. Learn about the types of sessions available, selection criteria, speaking formats, and tips for creating compelling, educational content that aligns with IAAPA’s goals.

March 5th, 2025 

   Practical Applications of AI in the Attractions Industry

 Artificial Intelligence (AI) is becoming a more popular tool by the day, but how can attractions developers use it to enhance their current offerings and compete in the market of tomorrow? In this Webinar, we will review how AI is revolutionizing operational efficiency, enabling parks to deploy resources more effectively and ensure that every guest has a memorable visit.  

February 19th, 2025 

   Beyond POP (Pay-One-Price): How Theme Parks Innovate Revenue Streams Beyond Physical Expansion

This webinar examines how theme parks can expand revenue beyond the pay-one-price model. Marie Weisbach shares research on dynamic pricing, premium experiences, and industry trends, offering strategies to boost profitability while enhancing guest satisfaction.

February 12th, 2025 

    Attractions Creativity in 2025: State of the Nation

The best ideas can be borrowed and adapted, so what can you learn from creative examples and trends in the industry, happening right now? Get inspired to move out of your comfort zone and to stimulate new ideas to create new park experiences from this webinar

January 29th, 2025 

    2025 Industry Trends Report – What to Look Out for this Year

In this IAAPA webinar, Robbie Jones, Insight Analyst Lead at Catapult, explores five key trends shaping the attractions industry in 2025 and beyond. Backed by Gen Z insights, the session covers shifting consumer behaviors, rising demand for immersive experiences, and strategies for competing with at-home entertainment.

January 22nd, 2025 

2024 Webinars

      Embedding Sustainability into the Heart of Operations - Lessons Learned from Terra

Explore how Expo City Dubai’s Terra Pavilion became a global model for sustainable operations. This session highlights how the team addressed challenges to achieve Net Zero goals and integrated sustainability into daily operations through design, training, and immersive experiences. Gain practical insights to help advance your own sustainability efforts.

December 9th, 2024

      Dream It, Print It: The Power of Large-Format 3D Printing

Discover how cutting-edge large-format 3D printing is revolutionizing experiential design by reducing production time, minimizing waste, and unlocking new levels of creative freedom. This webinar explores the latest innovations from Massivit, with insights into ROI, project efficiency, and business growth opportunities across attractions, events, retail, and entertainment.

November 24th, 2024

      Enhancing Accessibility

This webinar explores how attractions can enhance accessibility for guests with autism and sensory needs. Industry leaders share insights on universal design, staff training, and inclusive strategies to improve guest experiences, while highlighting the business benefits of accessibility.

September 17th, 2024

     Pricing Strategy for Today’s Environment: How to Start, Sustain, and Succeed

This webinar explores how real-time pricing adjustments can optimize revenue, improve guest experience, and enhance efficiency. Gain insights on flexible pricing models, managing peak demand, and adapting to market shifts to boost profitability and engagement.

September 12th, 2024

      IAAPA North America Ride Safety Report 

Join IAAPA for key insights from the latest Fixed-Site Amusement Ride and Water Slide Safety Reports, conducted with the National Safety Council. This session covers injury data, safety trends, and industry benchmarks to support continuous improvement.

September 10th, 2024

      IAAPA Expo Insider Secrets: Essential Tips for Exhibitors

Get expert insights on maximizing your success at IAAPA Expo 2024. Learn key tips on booth setup, logistics, lead retrieval, and marketing to enhance your exhibitor experience. Watch now for insider strategies!

August 15th, 2024

    Mastering Lead Quality and Post Show Conversion

Stop collecting business cards—start capturing real leads. This webinar explores effective lead management strategies to maximize your trade show ROI. Learn how to qualify, follow up, and convert leads into real business opportunities. Open to IAAPA members.

July 23rd, 2024

    Successfully Preparing to Exhibit at IAAPA Expo Europe 2024 

Get ready for a smooth exhibition experience at IAAPA Expo Europe 2024 in Amsterdam. This webinar covers venue navigation, booth setup, exhibitor services, registration, key deadlines, and tips for marketing and sustainability. Join us to ensure a successful and stress-free expo!

July 11th, 2024

    New Exhibitors Guide to Success at IAAPA Expos

This webinar provides key strategies for new exhibitors to maximize their trade show success. It covers exhibit marketing, budgeting, logistics, and audience engagement, offering practical tips on attracting the right visitors, creating an interactive booth experience, capturing leads, and following up effectively to ensure a strong return on investment.

June 26th, 2024

    Make the Most of Your Season: Strategies to Unlock New Revenue Opportunities in Venues

  What are your venue's roadblocks to diversifying income streams? Explore tactics and successful strategies that Vantage will share on the upcoming webinar to boost guest experience and growth before your busiest season starts.   

May 16th, 2024

    What Guest-Centric Leaders DO

In this insightful webinar, Alain, an expert in customer-centric strategies, explores the fundamental role of leadership in shaping a guest-focused organization. Drawing from years of experience across various industries, he emphasizes that while tools like journey maps and Net Promoter Scores are valuable, they are secondary to leadership behavior in determining an organization’s success in prioritizing guests.

April 30th, 2024

    IAAPA Sustainability Webinar Series: How Bluestone National Park Resort Factors Sustainability into Everything They Do

Martin Lewis shares how Bluestone National Park Resort integrates sustainability, from its transformation into a nature reserve to its leadership in carbon reduction and regenerative tourism. Gain practical insights to make a lasting impact.

May 22nd, 2024

    Safety Month 2024 - Webinar Ride Manufacturer Training

This webinar examines the Ride Manufacturer Training White Paper, highlighting key challenges in training for ride operations and maintenance. Speakers discuss best practices for structured planning, qualified trainers, and practical assessments to enhance training quality, safety, and efficiency in the attractions industry.

March 21st, 2024

    Manage New 401K Regulations Effective NOW. Make Sure Your Business is Compliant!

This webinar covers key updates from the Secure Act 2.0 impacting 401(k) and 403(b) plans, including new eligibility rules for part-time employees, changes to required minimum distributions, and Roth catch-up contributions. Attendees will gain insights on compliance requirements and best practices to keep their retirement plans aligned with new regulations.

March 20th, 2024

    Water Park Maintenance Tips to Avoid the Things We Have Seen

 With the water park season starting soon, learn some insiders’ maintenance tips and tricks to keep your attractions running smoothly, this year and beyond. Through manufacturer and operator perspectives and stories, our panelists will tell you not just about best practices, but also things that are often overlooked—and the potential consequences of the oversight. The panelists will delve into the impact maintenance has on cost savings, sustainability, and safety as well as discuss their experience creating a maintenance culture when working with new and seasonal staff.

March 14th, 2024

    Restricted Ride Areas

This webinar reviews the Restricted Ride Area White Paper, covering best practices to prevent collisions with ride vehicles and equipment in motion. Based on industry standards and insights from IAAPA members, it outlines a four-line defense strategy for designing safer attractions, managing motion risks, and training employees to enhance safety in restricted ride areas.

March 7th, 2024

    Crisis Communication: Building a Resilient Strategy

Learn key strategies for handling crises, from natural disasters to IT failures and layoffs. Experts share how to deliver clear, timely, and empathetic messaging to maintain trust, manage expectations, and protect your organization’s reputation.

March 5th, 2024

    KidZania's Commitment to Impactful Initiatives 

Discover how KidZania integrates sustainability through 500+ initiatives across people, peers, planet, and performance. This webinar covers their structured approach, materiality assessment, and strategies for aligning business goals with stakeholder needs. Gain insights to implement sustainable practices in your organization.

February 27th, 2024

    Trusted Sources in a Divided Time: A Zoo and Aquarium Superpower

Experts from Impacts Experience share insights from the NAAU study on how public trust in zoos and aquariums has evolved since the pandemic. Learn why they remain highly trusted and how to maintain credibility in a changing media landscape.

February 21st, 2024

    Consumer Trends Impacting the Attractions Industry in the U.S. Understanding Visitor Mindsets & Behaviors Across Generations, Affluence & Attraction Type

Discover key insights from a survey of 1,500 attraction visitors, exploring how generational differences, affluence, and attraction type shape guest expectations. Learn how to enhance the visitor journey—from planning to post-visit engagement—while adapting to trends like digital integration, sustainability, and demand for unique experiences. Stay ahead of shifting consumer behaviors.

February 20th, 2024

    HR Innovations

Learn how top organizations like PGAV, Hershey Entertainment & Resorts, and Connect&Go are transforming HR. This webinar explores employee development, structured training, and work-life balance. Gain insights to enhance workplace culture and employee engagement.

February 7th, 2024

    Call for Presentations: Present at IAAPA Expo Europe

This webinar guides prospective presenters through the IAAPA Expo Europe submission process, highlighting the importance of education at the Expo. It covers session requirements, best practices for impactful presentations, and the benefits of presenting, such as networking, industry exposure, and professional recognition.

January 31st, 2024

    2024 Trends Unveiled: Future of Attractions Industry

Join Robbie Jones from Katapult as he explores the top trends shaping the attractions industry in 2024. Discover key shifts in guest spending, wellness tourism, spontaneous experiences, elevated dining, nostalgia-driven storytelling, and the demand for human interaction over technology. Stay ahead of emerging trends like the return of the tween market and maximalism in consumer habits.

January 15th, 2024

    How to be a Pro at Pronouns

Natalie Nielsen and Evan Foreman use a theme park-inspired approach to explore pronouns, gender identity, and inclusive communication. Through the STAR framework, attendees gain practical strategies for fostering respect and creating welcoming spaces.

January 1st, 2024

2023 Webinars

   Cybersecurity What to Know for Your Business!

Cyber threats are growing— is your business ready? In this IAAPA webinar, Jurate, GTM Lead for Security at Microsoft, shares insights on emerging cyber risks, evolving regulations, and best practices to protect your business. Learn about ransomware, phishing, AI-driven threats, and how to stay secure through software updates, employee training, and risk mitigation. Watch now to stay ahead of cybercriminals and ensure compliance!

December 20th, 2023 

   Sleighing Success: Career Strategies for Tomorrow's Leaders

As the industry evolves, so do career opportunities for emerging professionals. In this IAAPA webinar, industry leaders share their career journeys, networking strategies, and leadership insights. Learn how to build connections, stand out, and advance your career. Whether you're starting out or aiming for growth, this session offers valuable advice for success in 2024 and beyond.

December 19th, 2023 

   IAAPA European Ride Safety Report 2022

This webinar explores key findings from the IAAPA European Ride Safety Report 2022, analyzing safety trends, incident rates, and industry improvements. It examines long-term data, staffing challenges, and COVID-19’s impact while highlighting best practices for enhancing ride safety.

December 18th, 2023 

   IAAPA's Sustainability Journey: Insights into the Materiality Assessment and Next Steps

Sustainability is a growing priority for the attractions industry, and IAAPA is developing a structured ESG strategy. In this webinar, Andreas Andersen (CEO of Liseberg) and Alexander Meyer Zum Felde (Partner at BCG) discuss IAAPA’s materiality assessment and next steps. Learn about key ESG priorities, industry benchmarking, sustainability initiatives, and regulatory impacts. Watch now to explore IAAPA’s roadmap for a greener future!

December 14th, 2023 

   Family Entertainment Centers/Location-Based Entertainment: Expo Preview

Get ready for IAAPA Expo 2023 with this webinar tailored for Family Entertainment Center professionals. Explore 550,000+ square feet of exhibits, 1,100+ companies, and 30+ hours of buying opportunities. Learn key tips, including the FEC 101 program and FEC Reception, to maximize networking and make the most of your expo experience.

October 26th, 2023 

   Accessibility for People with a Disability Starts with Hospitality 

Inclusive experiences start with accessibility. In this IAAPA webinar, Marianne Dijkshoorn, author of Make Your Event Accessible for Everyone, shares strategies for making attractions more welcoming. Learn key accessibility elements, common barriers, and simple solutions. Watch now to see how small changes make a big impact!

October 18th, 2023 

   The Proactive Communicator 

Miscommunication is a major challenge, often caused by unclear messaging and assumptions. This webinar explores key strategies to improve clarity, navigate challenges like confrontation and criticism, and enhance communication through intentional behaviors like accountability, empathy, and collaboration. Watch now to strengthen your communication skills and build better connections.

October 17th, 2023 

   State of the Amusement Insurance Industry

This webinar examines rising insurance premiums, the impact of a prolonged hard market, and key factors driving costs, including social inflation, economic trends, and climate change. Experts also discuss strategies for building stronger partnerships with insurers to manage risks and reduce expenses.

October 12th, 2023 

   Transform the Guest Experience at Your Park or Attraction With Generative AI

AI is revolutionizing theme parks by enhancing guest experiences, streamlining operations, and personalizing interactions. This IAAPA webinar with Microsoft AI experts explores Generative AI’s role in guest services, marketing, automation, and data security, offering practical insights for innovation in the attractions industry.

October 10th, 2023 

   The Tools That All Great Leaders Have

This IAAPA webinar with Shawn Welch explores what makes great leaders stand out, focusing on vision, accountability, and trust. It covers leadership development, employee and guest experience, and common training mistakes, offering practical strategies to build a strong workplace culture.

September 27th, 2023 

   Water Parks Spotlight: The Caribbean

This webinar highlights two Caribbean water parks—Baha Bay in the Bahamas and Five Islands Park in Trinidad—exploring their unique attractions, amenities, and operational challenges. Learn how these parks leverage natural beauty, cater to tourists and locals, and navigate regional obstacles. Watch now to gain insights into the Caribbean water park industry.

September 21st, 2023 

   The Rise of Automation in Family Entertainment - Harnessing the Power to Improve Labor, Time Management, and Guest Experience

Automation is transforming the attractions industry by streamlining operations, enhancing guest experiences, and optimizing labor without replacing the human element. This webinar explores the benefits of QR codes, reducing bottlenecks, and creating seamless, engaging experiences that boost efficiency and revenue. Watch now to learn how automation can elevate your business.

September 19th, 2023 

   Live Chat: Understand ADA Litigation Threats Post-Campbell v. Universal 

This webinar examines the legal impact of Campbell v. Universal on ADA compliance and ride safety. Experts discuss accessibility bias, liability concerns, manufacturer guidelines, and the need for collaboration between operators, manufacturers, and disabled guests. Learn best practices for balancing safety, inclusivity, and legal responsibilities in the attractions industry.

September 14th, 2023 

   Trends Shaping the Attractions Landscape

This webinar explores the evolving trends shaping the attractions industry, from technological innovations like augmented reality and contactless ticketing to the rise of micro parks, sustainability, and immersive storytelling. Discover how shifting visitor expectations, globalization, and competition from stay-at-home entertainment are influencing the industry. Watch now to stay ahead of emerging trends and adapt to the changing landscape.

September 13th, 2023 

   How Plopsa Took Control of their Visitor Flow with AI-Powered Dynamic Pricing  

Discover how Plopsa revolutionized guest management at Belgium’s iconic Plopsaland through a strategic shift to dynamic pricing. In this insightful webinar hosted by IAAPA, Geordi Storms, CFO at Plopsa, and Sanne D’Haese, Revenue & Ticketing Manager at Plopsa, share their real-world experience implementing an AI-driven pricing model to optimize operations and enhance the guest experience.

September 14th, 2023 

    Don’t Underestimate Your Kids’ Area  

Of all the demographics that enter your water park, kids have the most potential for and impact on your bottom line. Oftentimes the decision maker, not only on how long a family stays, but whether they visit a water park in the first place, kids between the ages of 2 and 12 are an important, yet often underserved segment of your customer base. In recent years, parks have been reimagining and reinvesting in these areas, recognizing that this audience requires special considerations beyond the inclusion of an aquatic play structure and a few spray toys.

September 13th, 2023 

   Queues Redefined: How Smartphone Augmented Reality Can Change Theme Parks

This webinar explores how augmented reality (AR) transforms wait times into engaging experiences, enhances storytelling, and drives revenue through interactive games and merchandise. Learn how AR scavenger hunts, digital collectibles, and real-time guest interactions can boost satisfaction and encourage repeat visits. Discover why AR is the next big innovation for theme parks.

September 6th, 2023 

   What to Do About the Weather  

This insightful webinar explores the increasing impact of extreme weather on outdoor attractions and leisure businesses. With over 84% of live poll respondents reporting that weather affects 6%–20% or more of their business, it’s clear that unpredictable conditions are reshaping how operators think about guest experience and revenue protection.The session dives into the psychology behind the guest booking journey—highlighting the excitement leading up to a visit and the critical moment when guests check the weather forecast the day before their trip. The webinar also examines the history and evolution of the “rain check” and how operators have traditionally responded to weather disruptions.

August 24th, 2023 

   Knott's Scary Farm 50 - Behind the Screams 

Discover the history of Knott’s Scary Farm, the world’s longest-running theme park Halloween event. This webinar explores its 1973 origins, the creation of the first haunted maze in 1977, and innovations like scare zone sliders. Featuring insights from industry experts, it’s a must-watch for fans of haunted attractions and theme park history.

August 15th, 2023 

   Cyber Security - How to Manage, Mitigate and Transfer Risk

With cyber threats on the rise, this webinar explores key risks like phishing, malware, and insider breaches while providing strategies to assess vulnerabilities, strengthen security, and respond to incidents. Learn how to protect sensitive data, engage third-party vendors, and leverage cyber insurance to safeguard your organization. Ideal for attractions industry professionals looking to enhance cybersecurity.

July 25th, 2023 

   All About Food Safety

Food safety is key to guest satisfaction and business success. In this IAAPA webinar, experts Rob Gordon and Ken Handler share best practices on risk prevention, proper food handling, HACCP principles, staff training, and vendor partnerships. Whether you run a large park or small venue, this session offers practical strategies to ensure compliance and protect guests.

June 13th, 2023 

   Q&A with Florida Regulators: Learn About Upcoming Changes to Florida Amusement Ride Law

As the attractions industry faces economic shifts, changing guest expectations, and new technologies, what trends will shape its future? In this IAAPA webinar, industry expert Robbie, Insights Analyst Lead at Catapult, shares data-driven predictions for 2023, covering consumer spending, sustainability, digital engagement, and industry adaptation. Stay ahead of trends and make informed business decisions.

June 8th, 2023 

   Water Parks Live Chat: Creating a Culture of Safety From the Frontline Perspective

This webinar explores how to build a strong safety culture in water parks by engaging frontline staff, leading by example, and making safety a daily priority. Experts discuss collaborating with health and safety teams, integrating safety into ride design, and keeping training engaging through games, recognition, and team-building. Watch now to learn how to create a safety-first mindset that empowers staff and enhances guest experiences.

June 7th, 2023 

   Content Creation 

Engaging content is key to standing out online. In this IAAPA FEC Committee webinar, Barry Zelickson and Nate Reinhart, co-creators of Fun Across America, share insights on content creation, social media strategy, and digital marketing. Learn how to leverage platforms, create compelling content, and grow your online presence. 

June 6th, 2023 

   Intellectual Property in Attractions A Global View of Rights and Remedies

This webinar explores intellectual property rights in the attractions industry, covering trademarks, copyrights, patents, and enforcement across the United States, European Union, United Kingdom, and China. Industry professionals will gain insights into IP protection, legal compliance, and strategies to safeguard their brand globally.

May 30th, 2023 

   Crowd Management Principles

This webinar explores the science and psychology of crowd behavior, offering key strategies to enhance safety, optimize flow, and mitigate risks. Experts discuss crowd formation, density limits, egress planning, and risk assessment using the DIM-ICE framework. With real-world simulations and case studies, this session provides practical insights for professionals in attractions, events, and security operations.

May 19th, 2023 

   Opportunities in Culinary Sustainability

Join us for the "Opportunities in Culinary Sustainability" webinar to explore strategies for reducing waste and promoting eco-friendly practices in the food and beverage industry. This engaging session covers supporting local products, effective recycling and composting, and sustainable catering for events. Gain actionable insights and innovative solutions to enhance your approach to culinary sustainability.

April 19th, 2023 

   Dive Into the Latest FEC & LBE Trends Featured at IAAPA FEC Summit 2023 and More

The FEC and LBE industry is evolving fast, and staying ahead of trends is key to success. In this IAAPA webinar, industry experts and FEC Committee members share key takeaways from the IAAPA FEC Summit 2023, covering emerging trends, strategic planning, innovative business models, and operational insights. Watch now for expert strategies to grow and thrive!

February 23rd, 2023 

  Innovating Attractions Technology with Self-Service

Presented by Connect&Go: Explore how self-service technology is reshaping the guest experience in this IAAPA webcast featuring experts from Connect&GO, Olea Kiosks, and Alvarado. Learn how tools like kiosks, RFID access, and virtual wallets can boost efficiency, ease staff workload, and meet evolving guest expectations.

February 22nd, 2023 

   IAAPA's Cost of Goods

Managing Expenses and Maximizing Profitability. This webinar explores strategies to control Cost of Goods Sold (COGS) in food and beverage operations. Topics include inventory management, pricing, waste reduction, theft prevention, and menu optimization. Learn how to adapt to cost fluctuations, leverage data, and improve financial performance in the attractions industry.

February 21st, 2023 

   IAAPA's Ride Safety Report

This webinar reviews IAAPA’s annual Ride Safety Report, analyzing industry injury trends and safety improvements. Conducted with the National Safety Council, the report shows a steady decline in injury rates and increased industry participation in safety reporting. Learn how data-driven insights help enhance safety standards across amusement facilities.

February 9th, 2023 

   Live Chat: Ready, Set, Present: A Step-by-Step Guide to a Conference Session Proposal

This webinar, presented by Tom Van Liefferinge, Education Manager at IAAPA EMEA, offers practical guidance on crafting a successful conference session proposal for the IAAPA Expo. Attendees will learn about selection criteria, best practices, and how to create engaging, industry-relevant content that aligns with IAAPA’s educational goals. Watch now to prepare a compelling proposal for the IAAPA Expo!

February 7th, 2023 

   How to Educate Your Guests: Educational Opportunities are Everywhere

Discover how theme parks can enhance guest experiences by integrating education into attractions. With 70% of visitors attending with family, educational elements add value and increase satisfaction. This webinar explores effective strategies like storytelling, interactivity, and technology to create engaging, meaningful experiences that foster learning and family bonding.

January 25th, 2023 

   What's in Store for the Attractions Industry's Trends in 2023? 

As the attractions industry faces economic shifts, evolving guest expectations, and new technologies, what trends will shape its future? In this IAAPA webinar, industry expert Robbie, Insights Analyst Lead at Catapult, shares data-driven predictions for 2023, covering consumer spending, sustainability, digital engagement, and industry adaptation. Gain valuable insights to stay ahead and make informed business decisions. Watch now!

January 24th, 2023 

   Working Abroad...Is This Right For Me?

Considering working abroad? IAAPA committee members Neva and Scott host industry experts who share insights on the challenges and rewards of expatriate life in places like Hong Kong, the UAE, Jordan, and the UK. They discuss key considerations, cultural adaptation, and real-world experiences to help you decide if an international career is right for you. Watch now!

January 18th, 2023 

   How to Flush Toxic Leadership Down the Drain

Toxic leadership harms team morale, motivation, and performance. This webinar explores self-awareness as the key to effective leadership and introduces the FLUSH Principle—feedback, listening, understanding, self-development, and humility—to eliminate toxic behaviors. Shawn Welch shares insights on identifying toxic traits, improving leadership skills, and fostering a healthier workplace. Watch now to transform your leadership and build a stronger team.

January 12th, 2023 

2022 Webinars

   Sustainability: Visitor Pressure and Social Impact of Your Facility

This webinar explores the social impact of attractions, addressing overtourism, community relations, and evolving visitor expectations. Learn how scenario planning helps balance tourism growth with sustainability and stakeholder engagement.

December 22nd, 2022 

   Accountability, Ownership, Execution...Keys to a Culture of Safety

This webinar explores how to build a strong culture of safety in the attractions industry through accountability, training, and leadership commitment. Experts discuss the impact of safety on public trust, financial stability, and reputation, along with practical steps for assessing risks, setting S.M.A.R.T. goals, and empowering employees to uphold safety standards. Watch now to learn how to create a safer, more proactive workplace.

December 8th, 2022 

   Everything You Always Wanted to Know About Service Animals but Were Too Afraid To Ask

This webinar provides a clear understanding of service animals under the ADA, including their distinction from emotional support animals and legal requirements for accommodations. It covers guest and employee rights, access to rides and attractions, workplace considerations, and proper etiquette. Attendees will gain practical insights to ensure compliance and create an inclusive environment in the attractions industry.

December 11th, 2022 

   Presentation Creation 101

This webinar provides practical tools to help presenters refine their skills, covering topic selection, structure, audience engagement, and personal style. Learn how to craft a clear message, use storytelling and body language effectively, and adapt to audience reactions. Gain tips on handling mistakes, maintaining confidence, and delivering a strong, impactful presentation.

August 10th, 2022 

   Providing Value to Your Teams: Why Leading with Kindness Is Essential for Growing Others

Kindness is key to leadership and team success. This webinar explores how a culture of trust, support, and collaboration boosts performance and engagement. Learn practical steps to empower employees, build strong teams, and create a positive workplace where everyone thrives.

July 20th, 2022 

   Cross-Region Webinar + Exchange: Ride Evacuation Guide - Overview of Guidelines

The Cross-Region Webinar + Exchange: Ride Evacuation Guide explores IAAPA EMEA’s guidelines for safe and efficient ride evacuations. Experts discuss standardized procedures, staff roles, crisis management, and best practices for handling technical and emergency evacuations. The session highlights communication strategies, staff training, and ongoing evaluation to enhance safety and preparedness. A must-watch for industry professionals focused on improving evacuation protocols.

May 4th, 2022 

   Games and Merchandise: Prepare Your Team for the 2022 Season

This webinar covers key strategies for a successful games and merchandise season, including identifying retail trends, refreshing midway games, and enhancing team and guest engagement. Learn how to optimize store layouts, update game visuals, and create interactive experiences that boost sales and participation. A must-watch for those looking to elevate their operations.

April 28th, 2022 

   The 21 Secrets for Solving the Food and Beverage Profit Puzzle

This webinar shares 21 key strategies to boost food and beverage profitability in attractions. Learn how to streamline menus, use fresh ingredients, optimize kitchen efficiency, and negotiate better vendor deals. Gain practical tips to cut costs, improve quality, and enhance guest experiences.

April 26th, 2022 

   Sustainability Webinar: How to Keep the Fun and Cut the Carbon Without Breaking the Bank with Case Studies from the Manufacturer and Supplier Perspective

This webinar explores cost-effective sustainability strategies for manufacturers and suppliers in the attractions industry. Experts discuss reducing carbon footprints through sustainable design, energy efficiency, optimized materials, and ride maintenance. Learn practical ways to innovate while minimizing environmental impact.

April 21st, 2022 

   Company Mission vs. Practice: The Employee Experience

Does your company’s mission reflect the employee experience? Many organizations prioritize customers while overlooking their teams. This IAAPA webinar explores how to create a people-first culture through leadership empathy, active listening, transparent communication, and inclusive decision-making. Learn strategies to enhance engagement, retention, and workplace culture by treating employees with the same care as clients. Watch now to discover how aligning mission with practice can transform your organization.

February 23rd, 2022 

   Sustainability: Culture or Structure?

This webinar explores how leading attractions embed sustainability into both culture and operations. Experts from PortAventura World, Grupo Xcaret, and Liseberg share strategies for reducing environmental impact, engaging stakeholders, and achieving long-term success through waste reduction, carbon neutrality, and conservation efforts.

February 10th, 2022 

   Creating a Frictionless Guest Experience

Guest expectations are higher than ever, shaped by top companies like Amazon and Uber. This IAAPA webinar explores how to create a seamless, frictionless experience that turns first-time visitors into loyal advocates. Learn how to optimize every stage of the guest journey—Attract, Engage, Deliver, Return, and Advocate—by reducing friction, enhancing convenience, and exceeding expectations. Watch now to discover strategies for building guest loyalty and driving long-term success.

February 3rd, 2022 

   Operational Improvement - Reducing Costs to Improve the Bottom Line

This webinar explores strategies to reduce costs and improve efficiency by optimizing labor, streamlining processes, and reducing transaction times. Learn how to refine staffing, eliminate inefficiencies, and adjust demand to enhance guest experience and profitability.

January 20th, 2022