| Name | Price | |
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| How to Expo Like a YoPro: Engaging the Future: Connecting with Young Professionals in Our Industry - 3 Month Access - Nonmember Price An enriching session tailored for Young Professionals and first-time Expo attendees, featuring insights, advice, and networking opportunities. Hear from industry leaders as they share invaluable career journeys, offer practical tips, and answer your burning questions, providing you with the tools to excel in the amusement industry. | $99.00 | Add to Cart |
| How to Flush Toxic Leadership Down the Drain - Nonmember Toxic leadership harms team morale, motivation, and performance. This webinar explores self-awareness as the key to effective leadership and introduces the FLUSH Principle—feedback, listening, understanding, self-development, and humility—to eliminate toxic behaviors. Shawn Welch shares insights on identifying toxic traits, improving leadership skills, and fostering a healthier workplace. Watch now to transform your leadership and build a stronger team. | $49.00 | Add to Cart |
| How Can We Train Our Front-Line Staff - 3 Month Access - Nonmember Front-line staff interact with your guests and leave a lasting impression - but what easy wins can you train out to these key team members to actually make a difference to your guests visit?
Hear from attraction industry managers on strategies they actually use to get the team on the ground to welcome guests and deliver a sense of hospitality through a warm and personal approach. Learn the top tips for front-line staff to give great guest service time after time. Front line staff are the face of your brand and if you want your brand to resonate with guests – these are the people to do it.
Whether it be ticket sales, ride operators, catering or retail team members – everyone in the front line can positively impact on a guests visit and gain your attraction the edge in making a guest’s day. Memorable attractions come out of memorable teams. | $99.00 | Add to Cart |
| How City Parks Drive Repeat Visitation - 3 Month Access - Nonmember City parks and urban attractions operate in fast-paced, high-expectation environments where repeat visitation is essential for long-term success. With limited space and budgets, they’ve become masters of creating fresh, engaging experiences that keep local audiences coming back.
This session explores how city parks craft emotionally engaging, ever-evolving experiences, using seasonal overlays, layered storytelling, interactive programming, and community-driven events to turn first-time guests into loyal regulars.
Whether you're running a theme park, zoo, FEC, or museum, you'll discover how these proven strategies can be adapted to your operation. Join a panel of experienced operators and creative thinkers as they share real-world examples and practical tips for increasing repeat visitation without the need for constant large-scale investments. | $99.00 | Add to Cart |
| How Cubic Feet - Not Square Feet - May Be Your Answer To Profitability - 3 Month Access - Nonmember Price In this session, Jerry Merola shares the metrics behind many current operators’ decision to trim facility size by offering attractions and experiences that are more efficiently packaged, cutting both occupancy and labor costs. Learn how ‘going up vs. going out’ can enhance investment returns, reduce downside risks, and improve bottom line performance. | $99.00 | Add to Cart |
| How Data and Creativity Join Forces to Produce Better Immersive Experiences - Nonmember Join us as we explore the dynamic fusion of data and creativity, and how they collaborate to produce exceptional immersive experiences. In this session, we will delve into the latest trends and storytelling techniques that are revolutionizing the landscape of immersive entertainment. Discover the power of data-driven insights in crafting captivating environments that leave a lasting impression on guests. Our esteemed speakers will share their expertise on harnessing cutting-edge technologies and leveraging data to enhance storytelling. Gain valuable insights on how to engage and transport your audience through immersive experiences that seamlessly blur the lines between reality and imagination. Prepare to be inspired as we unlock the secrets of combining data and creativity to create truly unforgettable immersive encounters.
| $99.00 | Add to Cart |
| How Data, Tech & Creativity are Reshaping the Modern Attraction - 3 Month Access - Nonmember In today’s attention economy, operators of permanent attractions are facing an urgent challenge: how to evolve beyond footfall and seasonal peaks, and instead build year-round demand, deepen audience understanding, and unlock new revenue streams.
Together, we’ll unpack:
Audience Intelligence in Action: How operators can use behavioural data, performance tracking, and segmentation to drive smarter programming, merchandising, and pricing decisions.
Marketing that Converts: Building demand through digital storytelling, performance marketing, and personalised engagement at scale.
Revenue Beyond the Ticket: Integrating content, commerce, and loyalty into a cohesive system that drives deeper per-capita spend and sustained interest.
Creative Tech Meets Operational Efficiency: From dynamic ticketing and capacity planning to real-time trend responsiveness, learn how infrastructure choices impact the entire guest lifecycle. | $99.00 | Add to Cart |
| How Data-Driven Tech Drives Business Growth & Deliver World-Class Experiences - 3 Month Access - Nonmember Price Learn how technology enhances guest experiences and operational efficiency, empowering venue owners to boost revenue and guest satisfaction through informed decisions. | $99.00 | Add to Cart |
| How Future-Proof is the European Attractions and Theme Parks Industry's Commitment to Sustainability? - Member This session explores the sustainability efforts of European theme parks and manufacturers, revealing gaps in transparency, goal-setting, and industry standards. With over 600 initiatives analyzed, the findings highlight the need for clearer communication and stronger long-term commitments.
| $0.00 | Add to Cart |
| How Future-Proof is the European Attractions and Theme Parks Industry's Commitment to Sustainability? - Nonmember This session explores the sustainability efforts of European theme parks and manufacturers, revealing gaps in transparency, goal-setting, and industry standards. With over 600 initiatives analyzed, the findings highlight the need for clearer communication and stronger long-term commitments.
| $99.00 | Add to Cart |
| How Green Landscaping shapes Guest Experience, Brand Extension, and Climate Resilience - Member Join us for a thought-provoking panel discussion that reimagines the role of landscaping in attractions and entertainment spaces. Explore fresh ideas, unexpected perspectives, and learn how intentional landscaping can elevate the guest experience while supporting your bottom line. | $0.00 | Add to Cart |
| How Green Landscaping shapes Guest Experience, Brand Extension, and Climate Resilience - Nonmember Join us for a thought-provoking panel discussion that reimagines the role of landscaping in attractions and entertainment spaces. Explore fresh ideas, unexpected perspectives, and learn how intentional landscaping can elevate the guest experience while supporting your bottom line. | $99.00 | Add to Cart |
| How to 3D-Print Awesome Themed Experiences & Retail Theater - Presented by Massivit - Nonmember Custom Fabricators are masters-of-all-trades when it comes to technologies, tools and fabrication methods. How does large-format 3D printing differ from other methods for themed attractions and retail theater? What are its applications?
Join us for this enlightening Webinar featuring Pink Sparrow and Massivit to see first-hand how giant 3D Printers are used to create out-of-this-word installations, life-size characters, giant selfie points, immersive attractions and retail environments, and custom interiors. | $49.00 | Add to Cart |
| How to Apply for the IAAPA Global Board of Directors - Nonmember This exclusive webinar will educate IAAPA members on the important role of the global board of directors and the process for applying to serve on the board. The session will be presented in English and is available only to IAAPA members. | Free | Register |
| How to be a Pro at Pronouns - Nonmember Natalie Nielsen and Evan Foreman use a theme park-inspired approach to explore pronouns, gender identity, and inclusive communication. Through the STAR framework, attendees gain practical strategies for fostering respect and creating welcoming spaces. | $49.00 | Add to Cart |
| How to Bring Your Marketing In-House - 3 Month Access - Nonmember Price Today, all the tools we need to develop, create, and deliver highly effective marketing without the need for agency fees are more affordable and accessible. This session will discuss how marketers can move all of their marketing efforts in-house to have more control over the process and save money. Learn how to develop a staff that can take a campaign from start to finish all from within your own team. | $99.00 | Add to Cart |
| How to Create your Perfect Pitch - Member Join Paul Osterhout a former Vice President of Creative for Walt Disney Imagineering and Universal Creative, for a fast-paced highly informative session, where he will share 40 years of experience on how to make that perfect pitch. You will learn tips and tricks on how to prepare and deliver your perfect pitch. | $0.00 | Add to Cart |
| How to Create your Perfect Pitch - Nonmember Join Paul Osterhout a former Vice President of Creative for Walt Disney Imagineering and Universal Creative, for a fast-paced highly informative session, where he will share 40 years of experience on how to make that perfect pitch. You will learn tips and tricks on how to prepare and deliver your perfect pitch. | $99.00 | Add to Cart |
| How to Educate Your Guests: Educational Opportunities are Everywhere - Nonmember Discover how theme parks can enhance guest experiences by integrating education into attractions. With 70% of visitors attending with family, educational elements add value and increase satisfaction. This webinar explores effective strategies like storytelling, interactivity, and technology to create engaging, meaningful experiences that foster learning and family bonding. | $49.00 | Add to Cart |
| How to Expo Like a Yo Pro - 3 Month Access - Nonmember Join a panel of experienced Young Professionals who have much to share from their IAAPA Expo experiences. In this webinar, you’ll learn the best tips and tricks on how to make the most of your week at IAAPA Expo—including what to bring, what education sessions to attend, and how to build an effective schedule for the week. This is the perfect opportunity to ask your questions and learn best practices from our panelists. Join a community of your fellow Young Professionals as you prepare for one of the most exciting weeks of the year!
Learning objectives:
Understand how to optimize your schedule and plan for various offerings at IAAPA Expo
Learn best practices of networking so you can be prepared to connect with new people
Proactively engage with seasoned panelists to ensure you are prepared for everything ahead of this premier event
| $49.00 | Add to Cart |
