Crisis Chemistry: Aligning Operations and Communications with Effective Crisis Planning Tools


Session Description

Discover why aligning and getting buy-in from your property's operations and marketing communications teams before a crisis hits is the key to successful crisis management. We'll share tools from Herschend’s crisis preparedness program and how they can be applied to your property. By proactively strategizing as a team, you’re paving the way for effective crisis management that maintains your brand reputation so you can get back to business fast.

Speakers

Jamie Frumusa, Communications Director for Herschend

Gina Claassen, Vice President of Herschend Family Entertainment

Details

 CEUs: N/A

 Session Time: 80 minutes

 Language: American English

 Key Features: Recording of live presentation from IAAPA Expo 2024

Prices

Member Status Price
Member* $0
Nonmember $99

*Login to access IAAPA member pricing.

Price:

Seats
Register