Session Description
This forward-looking session explores a major shift underway in the travel industry. Traditionally built around physical assets like planes, hotels, and attractions, the industry is now pivoting to focus on traveler passions and experiences. Through data-driven research, the presentation introduces the concept of "The Great Inversion"—a transition from asset-centered strategies to demand-led models fueled by communities and experiential travel. From gig tripping and set-jetting to immersive, passion-based tourism, the talk offers insights into how attractions can adapt and thrive in this evolving landscape.
Speakers
Details
CEUs: N/A
Session Time: 20 minutes
Language: American English
Key Features: Recording of live presentation from IAAPA Expo Europe 2024
Prices
| Member Status |
Price |
| Member* |
$0 |
| Nonmember |
$99 |
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