Session Description
This session focused on the growing importance of employer brand as a key business strategy. As technology becomes more accessible, people are now seen as the main source of competitive advantage. The speaker emphasized that culture is not just a support for strategy—it is strategy. The discussion explored how organizations can define the reputation they need to attract the right talent and drive performance. A panel shares practical insights on how different companies are approaching employer branding to support their goals.
Speakers
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Bryan Adams, Moderator, PH Creative
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Hisham AlAali, VP of HR & Admin, Six Flags Qiddiya
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Hind Galadari, Deputy General Manager, Miral Experiences
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Eric J.O'Rourke, Senior Director & SE Asia Reginal Director, Forrec
Details
CEUs: N/A
Session Time: 60 minutes
Language: American English
Key Features: Recording of live presentation from IAAPA Expo Europe 2024
Prices
| Member Status |
Price |
| Member* |
$0 |
| Nonmember |
$99 |
*Login to access IAAPA member pricing.
