Nxt Museum Trends


Session Description

This session explores how one museum in Amsterdam is redefining the intersection of art and technology. Dedicated entirely to new media art, the museum curates immersive, interactive installations that invite visitors to become part of the artwork. These experiences are built using cutting-edge tools like artificial intelligence, gaming engines, brainwave sensors, and augmented reality, often prompting deeper reflection on topics such as surveillance, identity, and the digital age.

The presentation also examines current trends shaping the industry, from the rise of large-scale immersive spaces to the ethical complexities of AI-generated art and deepfakes. While some commercial experiences focus on repackaging the work of long-deceased artists, this museum prioritizes supporting living creators who are actively shaping the future of artistic expression. The session offered a powerful look at how museums and attractions can evolve to stay relevant, thought-provoking, and emotionally impactful in an increasingly tech-driven world.

Speakers

  • Merel van Helsdingen, Founder and Managing Director, NXT Museum

Details

 CEUs: N/A

 Session Time: 20 minutes

 Language: American English

 Key Features: Recording of live presentation from IAAPA Expo Europe 2024

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