Session Description
"Why “bigger isn’t better” for sustainable growth? Not all Asian markets need mega-attractions! Learn how to optimize budgets and space while delivering high-quality experiences. Explore case studies of compact, innovative venues thriving in China and Southeast Asia.
Key Takeaways
- Data-driven strategies for ""market-aligned sizing"" (investment, footprint, IP selection).
- How to prioritize design quality over scale.
- Insights from economists, operators, and IP experts on avoiding overinvestment pitfalls.
Speakers
-
James Kennard, Partner, LDP
-
Natalie Chan, Regional Director of Location Based Entertainment & Promotion Partnership, Hasbro
-
Eric Lee, Founder and President, Unbound
Details
CEUs: 1.0
Session Time: 60 minutes
Language: American English
Key Features: Recording of live presentation from IAAPA Expo Asia 2025
Prices
| Member Status |
Price |
| Member* |
$0 |
| Nonmember |
$99 |
*Login to access IAAPA member pricing.
