Session Description
This session will explore the science behind successful marketing programs and provide guiding principles for attendees to leverage analytics and executional tactics to increase profitability from marketing investments.
Speakers
-
Jessica Dreiling, CMO, Integrated Insight
-
Kristi Keister, Senior Marketing Consultant, Integrated Insight
Details
CEUs: N/A
Session Time: 60 minutes
Language: American English
Key Features: Recording of live presentation from IAAPA Expo 2024
Prices
| Member Status |
Price |
| Member* |
$0 |
| Nonmember |
$99 |
*Login to access IAAPA member pricing.
