The Right "BOO" for Your Brand


Session Description

The biggest question many organizations have is "How do we create a Halloween event that is right for us?"  Discuss scare level, target demographic, and brand cohesion.  Plus, operational issues of staffing, installation, and unique culinary and merchandise opportunities to consider when planning a seasonal event.

Speakers

  • Scott Swenson, Owner and Creative Director, Scott Swenson Creative Development LLC.

Details

 CEUs: N/A

 Training Time: 60 minutes

 Language: American English

 Key Features: Recording of live presentation from IAAPA Expo 2022

Prices

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Member* $0
Nonmember $99

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3 Month Access - Nonmember Price $99.00

Seats
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