The Big 4 to Create More Storytellers For Your Attraction!

Session Description

If given the choice, would you rather be considered “the best” or the “favorite” when it comes to attractions in your city, region, or state? My choice would be “favorite”, and I’ll tell you why.

In this keynote session, you will discover how to turn ordinary customer service transactions into black-tie customer experiences! (You'll see why they are black tie experiences, as your speaker will show up with not one, but three black tuxedos!

You’ll learn why most people forget about good service, but they always remember the hospitality that is shown to them. When hospitality and service excellence are combined you create storytellers (or brand ambassadors) for your organization. They are the ones who can’t wait to tell others about their experiences with you.


  • Bob Pacanovsky, Chief Hospitality Officer, Black Tie Experience


 CEUs: N/A

 Session Time: 60 minutes

 Language: American English

 Key Features: Recording of live presentation from IAAPA Expo 2023


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