| Name | Price | |
|---|
| Marketing Optimization: Leveraging Data-Driven Strategies - Nonmember This session will explore the science behind successful marketing programs and provide guiding principles for attendees to leverage analytics and executional tactics to increase profitability from marketing investments. | $99.00 | Add to Cart |
| Marketing Technology Innovations For Your Attraction: Four Real-World Opportunities to Grow Revenue and Attendance - 3 Month Access - Nonmember Price Join the founders and leaders of four innovative companies as they share how they have helped IAAPA members use technology to collaborate with other businesses. In this session, learn how to increase attendance, optimize pricing, grow revenue, and target audiences through digital marketing. Find out how you can harness the power of technology to enhance and grow your business. | $99.00 | Add to Cart |
| Mastering Flow: Strategies for Capacity and Queue Management - Member Discover smart strategies to reduce wait times and improve the guest experience by shifting attendance patterns and optimizing crowd flow. This session explores practical tools and techniques to manage capacity, distribute visitors more evenly, and boost operational efficiency across your venue. | $0.00 | Add to Cart |
| Mastering Flow: Strategies for Capacity and Queue Management - Nonmember Discover smart strategies to reduce wait times and improve the guest experience by shifting attendance patterns and optimizing crowd flow. This session explores practical tools and techniques to manage capacity, distribute visitors more evenly, and boost operational efficiency across your venue. | $99.00 | Add to Cart |
| Mastering Lead Quality and Post Show Conversion - Member Stop collecting business cards—start capturing real leads. This webinar explores effective lead management strategies to maximize your trade show ROI. Learn how to qualify, follow up, and convert leads into real business opportunities. Open to IAAPA members. | $0.00 | Add to Cart |
| Mastering Lead Quality and Post Show Conversion - Nonmember Stop collecting business cards—start capturing real leads. This webinar explores effective lead management strategies to maximize your trade show ROI. Learn how to qualify, follow up, and convert leads into real business opportunities. Open to IAAPA members. | $49.00 | Add to Cart |
| Mastering Targeted Marketing with First-Party Data: From Mobile IDs to Social Media Reach - Member Forget cookies – learn how to build first-party audiences that are better for marketing. Use Mobile IDs, emails and phone lists to build audiences that you know are great targets. Then build second-party audiences from those to grow your outreach base. | $0.00 | Add to Cart |
| Mastering Targeted Marketing with First-Party Data: From Mobile IDs to Social Media Reach - Nonmember Forget cookies – learn how to build first-party audiences that are better for marketing. Use Mobile IDs, emails and phone lists to build audiences that you know are great targets. Then build second-party audiences from those to grow your outreach base. | $99.00 | Add to Cart |
| Maximising Revenue and Engagement: Expanding Water Park Operations to Include Night Events - Member Discover how to transform your water park into a year-round, day-and-night destination. This session explores practical strategies to extend operations beyond the summer season, including enhanced safety protocols, advanced lighting solutions, and creative event programming. Learn how to diversify your offerings, attract broader audiences, and drive consistent revenue throughout the year.
| $0.00 | Add to Cart |
| Maximising Revenue and Engagement: Expanding Water Park Operations to Include Night Events - Nonmember Discover how to transform your water park into a year-round, day-and-night destination. This session explores practical strategies to extend operations beyond the summer season, including enhanced safety protocols, advanced lighting solutions, and creative event programming. Learn how to diversify your offerings, attract broader audiences, and drive consistent revenue throughout the year.
| $99.00 | Add to Cart |
| Maximizing Transactions: Ways to Increase Throughput and Revenue - 3 Month Access - Nonmember Price This session will cover how transactions are measured and help you determine what success is for your Food and Beverage location. Once you know what success looks like, we will explore ways to help you assess what is needed to get there. How many transactions can you get from each outlet? What changes can be made to increase throughput? We'll explore the design of facility, simple rearrangements of equipment for better flow, menu changes and technology that can help increase transaction counts. | $99.00 | Add to Cart |
| Meet Me at the Intersection: Brand Voice, Guest Service, Omnichannel Feedback - Member Long gone are the days where we receive feedback across three channels: in person, voicemail, or letter. We now operate in a feedback environment where we still receive in person comments and phone calls, but what about all of the other channels like emails, social media comments, review sites, and direct messages? How do you hold your guest service voice across every channel that might also be answered by different departments in your org? | $0.00 | Add to Cart |
| Meet Me at the Intersection: Brand Voice, Guest Service, Omnichannel Feedback - Nonmember Long gone are the days where we receive feedback across three channels: in person, voicemail, or letter. We now operate in a feedback environment where we still receive in person comments and phone calls, but what about all of the other channels like emails, social media comments, review sites, and direct messages? How do you hold your guest service voice across every channel that might also be answered by different departments in your org? | $99.00 | Add to Cart |
| Mega Trends and Societal Changes: Attractions Industry in an Everchanging World - 3 Month Access - Nonmember Price A panel discussion on the impact of megatrends such as demographic shifts, climate change, and digital transformation on our industry's future. Explore how these trends influence business strategies and gain valuable insights from both consultants and operators in this engaging session. | $99.00 | Add to Cart |
| Menu Mix 101: Increasing Profitability at Your Facility - 3 Month Access - Nonmember Price Is your Food & Beverage driving the profits you expect? If not, you may want to consider revamping the items on your menu. Learn how to improve your menu’s profitability and discover new trends in the food and beverage industry. | $99.00 | Add to Cart |
| Merchandising Playbook: Practical Ideas for Success in Product Placement - 3 Month Access - Nonmember Price Merchandising and product placement involves strategically displaying your merchandise to entice guests to make a purchase and enforcing the story or theme of your attraction. This course discusses the value of visual merchandising and how the design of your retail locations can enhance the guest experience and increase sales. Learners will be introduced to six strategies that will assist them in product placement and displays that can be used throughout their operation. | $99.00 | Add to Cart |
| Mês da Segurança IAAPA 2021: América Latina e Caribe - Acesso por Três Meses - Preço Não Sócios Sessões educativas com ferramentas valiosas para promover e desenvolver uma cultura de segurança entre os membros de sua equipe. Treine-se e mantenha-se atualizado. | $59.00 | Add to Cart |
| Mes de la Seguridad IAAPA: América Latina y Caribe 2021 - Acceso por Tres Meses - Precio No Miembros Más de veinte sesiones educativas con valiosas herramientas para promover y desarrollar una cultura de seguridad entre los integrantes de su equipo. Capacítese y manténgase actualizado sobre los estándares de seguridad, la operación y los procedimientos de mantenimiento. | $59.00 | Add to Cart |
| Mes de la Seguridad IAAPA: América Latina y Caribe 2022 - Acceso por Tres Meses - Precio No Miembros El Mes de la Seguridad IAAPA América Latina y Caribe presentamos 29 sesiones educativas, presentadas por expertos de la industria en seguridad, quienes comparten buenas prácticas relacionadas con las responsabilidades que tienen los propietario y operadores de parques y atracciones, respecto a la operación, mantenimiento, supervisión y capacitación del personal. | $59.00 | Add to Cart |
| Mes de la Seguridad IAAPA: América Latina y Caribe 2023 - Acceso por Tres Meses - Precio No Miembros Evento educativo con 30 sesiones impartidas por los expertos en seguridad de la industria del entretenimiento y las atracciones. Conozca las tendencias en prácticas de seguridad, operación y mantenimiento para promover esta cultura entre los integrantes de su equipo y sus visitantes. | $59.00 | Add to Cart |
